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BRINGING HERITAGE TO LIFE

BRINGING HERITAGE TO LIFE

BRINGING HERITAGE TO LIFE

The “Heritage Now ”centers on the renewal of Chinese traditional culture and the integration of heritage into everyday life. Rooted in the cultural strategy of Shui On Xintiandi , it creates high-value cultural products that inspire curiosity and embody local identity, enabling people to enjoy meaningful moments through living traditions.

The Origins of “RanRan”

“RanRan” Young Artist Incubation Program is a three-year strategic cooperation established by XINTIANDI, the lifestyle brand of Shui On Xintiandi, and UCCA. It aims to leverage the resources and advantages of both parties and to provide creative support and professional development opportunities for young artists. “RanRan” Young Artist Incubation Program is grounded in the Greater Xintiandi area in Shanghai, which has long provided a welcoming platform for creative endeavors, and an open and free environment for young Chinese artists to present their work and engage in interdisciplinary experimentation.

“RanRan” will encourage creative practices and artistic communication, and provide exhibition opportunities to foster the growth and development of young Chinese artists through four phases: Young Artist Prize, Art Seasons, Artists-in-Residence Program, and Crossover Collaborations. “RanRan” adopts a collaborative model that will work with young artists to explore wider possibilities of art, as well as further enhance the public’s desire for and curiosity about culture, by building a vibrant public art and culture platform. By attracting the participation of cultural and artistic groups and helping cultivate them, it aims to promote the development of Chinese art in the future.

LUMIÈRES SHANGHAI

LUMIÈRES SHANGHAI is curated by XINTIANDI in collaboration with Fête des Lumières Lyon. Since its grand debut in 2015, it has become the most influential light festival in China. This festival has invited numerous artists worldwide to present the legendary charm of light to the adoring public.

DESIGN SOCIAL

Design Social is a new kind of fashion ecosystem and fashion community social platform concentrating on contemporary fashion, especially Chinese independent designers. It strategically partnered with Shanghai Fashion Week, showrooms and industrial institutions, providing full-scale support for young talent designers.

XINTIANDI FESTIVAL

XINTIANDI FESTIVAL focuses on international creative edge to approach the event in an innovative and diverse way to encourage interactivity with the audience, and deliver excellent shows in open and diversified spaces. This helps intensify “seamless” link-up between people’s life and art. The festival has won Silver Award in ICSC Asia-pacific Awards 2017.

WORLD MUSIC ASIA

With the theme of world music, WORLD MUSIC ASIA is the largest world music festival in China. It was jointly produced by XINTIANDI and World Music Asia, bringing together master musical groups from all over the world. The festival uses music as the bridges to bring more diversified and rich world cultures to China and Chinese culture to the world.

XINTIANDI DESIGN FESTIVAL

Strategic partnership with Design Shanghai, XINTIANDI DESIGN FESTIVAL is an extension of this Asia’s premier design event in public spaces. Various international and Chinese designers create interactive art installations to feature in-depth discussion around the topic of community, public spaces and creativity.